OUR VISION
“To be a revered iconic brand providing workwear solutions for peak performance and a better life”
We believe that everyone has the right to be clothed in safe, high-quality workwear which allows them to perform at their peak.
We are proud to be the manufacturers of our own brand, employing close to 5000 people between our factories in Lesotho, our
distribution centre in Joburg and head office in Durban. We are passionate about our people, who live and work our brand every day.
What makes us unique?
CORPORATE
WORKWEAR
SOLUTIONS
In a marketplace that is seemingly
becoming even more competitive, it is
vital for your company and brand to
stand out amongst the crowd.
We are here to help you make your team
or business stand out with a unified and
professional appearance and an overall
look that makes an impact.
JOIN OUR TEAM
We are continually growing and looking for new, talented people to join us on our journey.
Find out how you can become part of the team.
FIND OUT MORE >
LATEST NEWS
WE’RE MAKING BIGGER MOVES
Our Richards Bay store has moved to a new location - bigger, better and built to serve you a whole lot more.
You can now find our iconic new space on the corner of Bullion Boulevard & Cent Circle. Visit us and let our product experts walk you through a wider range of workwear and on-site customisation facilities to elevate your brand.
Grab a complimentary coffee while enjoying the ultimate workwear shopping experience!
WORKWEAR FOR WINNERS
Toyota Gazoo Racing
Workwear built to be as tough as the environment you work in.
We applaud the Toyota Gazoo Racing team for pushing the limits, finishing off strong and becoming the champions of the 2023 Dakar Rally!
This partnership personifies our shared values of hard work, grit, resilience and the ultimate peak performance.
